Program

  • Global Scale-up Program Overview

    What

    The program allows you to develop the knowledge and entrepreneurial skills necessary for scaling-up a life sciences and medical devices venture. You start with a baseline assessment to determine your starting point as a venture compared with US and European competitors. Based on the outcome, you will get one-on-one mentoring to guide you with your decision-making on how to increase the value of your venture. This program is divided into three modules. It features lectures on Scaling-up your business and coaching by world-class entrepreneurs (Module 1) and an US investment journey to Southern California (Module 2).  The program is supported by an actively involved global advisory board and mentors with a proven entrepreneurial track record.

    For whom

    • Ambitious entrepreneurs (CEO/CSO/CMO-level) and Business Developers of Life Sciences or medical device companies.
    • Also investment managers, policy advisors and business developers of regional development agencies or science parks are welcome to join.

    Modules

    Module 1 –Venture Scaling Strategy & Preparation
    23 May & 18-19 September 2019, Utrecht/Amsterdam (3 days, including intake)

    • Venture assessment and individual intake
    • Scale-up Entrepreneurial Finance
    • Scale-up Entrepreneurial Marketing & Global Strategy

    Module 2 – US Global Scale-up Program
    20 – 27 October 2019, Southern California and Arizona (8 days)

    • US venture assessment
    • Entrepreneurial Labs: Strategy & Leadership, Marketing and Finance
    • Mentor coaching: venture scaling & US market launch
    • US venture & investor pitches
    • MTIF, Newport Beach, California (optional); https://www.mtif2019.com/

    Optional to the program is a visit to the Medical Technology Investment Forum (MTIF) on October 28 – 29 and partnering with possible collaboration partners in the United States.

    Goals of the program:
    • Learn how to strategize your market positioning and launch within 1 to years
    • Know how to systematically look for the optimal market entry points for your business and select the optimal partner or investor
    • Experience different techniques to get inside your US and European customers’ heads and translate this to your venture branding and communication
    • Quickly scan US market exploration in key regions for your venture
    • Learn to think as a global formal investor and translate this to your own venture proposition
    • Allows for personal access to a dedicated top-league global network in the United States and Europe to deepen and expand your global network

    For whom:
    This international program is designed for companies who want to scale-up there venture in the sector Life Sciences or Medtech.

    Mission & Missionvoucher
    GO4Export is collaborating with RVO on the possibity for the Dutch SME’s to qualify for a missionvoucher of max. € 1.500 per company.

    Organising partners:
    Health Holland – University of Maastricht- Hyphen Projects – GO4Export

    Hosting partners:
    CMS – EY

  • Module 1 –Venture Scaling Strategy & Preparation 

    23 May 2019 (Utrecht). Hosting partner: CMS

    Consists of:

    • Venture assessment and individual intake
    • Scale-up Entrepreneurial Finance
    • Scale-up Entrepreneurial Marketing & Global Strategy

    Programme 23rd of May:  

    09.00 Arrival with coffee and tea
    09.20 Welcome & Introduction to program
    Prof. Marianne van der Steen, academic director Global Scale Up program
    09.40  Introduction round participants
    10.10 Key Note VC perspective: Thinking ahead: why strategic business planning matters
    Edward van Wezel, Managing Director BioGeneration Ventures
    10.40 Break with coffee and tea
    11.10 Key Note Legal perspective: Practical guidelines in negotiating term sheets with US investors
    Christian Delgado, Lawyer at CMS.
    11.30 Planning for Venture Growth: Scaling up successfully & US Growth plan
    Marianne van der Steen, Chretien Herben, Edward van Wezel
    12.00 Preparation time for ventures coaching session
    Edward van Wezel, Chretien Herben, Marianne van der Steen
    12.20 Lunch
    13.20 Coaching sessions part I: Value Creation and Upscaling Opportunities
    Coaches: Harrold van Barlingen, Felice Verduyn, Jan-Frens van Giessel, Steve Seuntjens, Thijs Cohen Tervaert, Linze Dijkstra
    14.20 Switch
    14.30 Coaching sessions part II: Value Creation and Upscaling Opportunities
    Coaches: Harrold van Barlingen, Felice Verduyn, Jan-Frens van Giessel, Steve Seuntjens, Thijs Cohen Tervaert, Linze Dijkstra
    15.30 Break with coffee and tea
    15.50  Venture Pitch Panel Dry run Pitch & US Growth plan
    17:00 Reconvene in plenary session room
    17.10 Preparation for US trip & practical issues: fact sheets and pitch
    Marianne van der Steen, Chretien Herben
    17.50 Drinks and networking  

     

  • Module 1 –Venture Scaling Strategy & Preparation 

    18-19 September 2019 (Amsterdam). Hosting partner: EY.

    Programme 18 September (EY, Amsterdam):  

    08.30 Arrival with coffee and tea
    09.00 Welcome & Introduction to program
    Prof. Marianne van der Steen, academic director Global Scale Up program
    Frank van de Manaker, Client Executive & Sector representative Life Sciences & Health EY
    09.30 Global Scaling through partnerships: the principles of partnering
    Art-Pieter de Man, Professor at Vrije Universiteit Amsterdam
    10.15 Global Scaling through M&A
    Rob de Ree, Partner at Biogeneration Ventures, CEO at NorthSea Therapeutics
    11.00 Break with coffee and tea
    11.30 Panel – Preparing for an M&A & partnerships

    Intro on recent trends M&A and partnerships in the Life sciences & Medtech sector
    Frank van de ManakkerPanelmembers:
    -Frank van de Manakker
    -Rob de Ree
    -Steve Seuntjens
    12.30 Win your dream client
    Hacking the brain, behaviour and personal branding model to build your standout presence and attract target clients

    Sangbreeta Moitra – TEDx award winning speaker, strategist on Change, Transformation & Human Behaviour.

    13.00 Lunch
    14.00  Entrepreneurial coaching Strategic partnerships & M&A strategy
    Mentors: Harrie van Baars / Harrold van Barlingen  / Linze Dijkstra / Lieuwke de Jong / Allard Kaptein / David Ochi / Steve Seuntjens  / Thijs Cohen Tervaert / Felice Verduyn.
    15:45 Coffee break (to go-in the room available)
    16:00 Doing business in the US 
    David Ochi – director UC Irvine ANTrepreneurship Centre
    16:45 Life Sciences Business Community Drinks & networking

     

    Programme 19 September (Amsterdam):  

    09.00 Arrival with coffee and tea
    09.15 Global Strategy for scaling ventures
    Koenraad Wiedhaup
    11.15 Coffee break
    11.30 Scale-Up Action Plan & preparation US
    -Chretien Herben, Valorisation Manager Health~Holland
    -Marianne van der Steen, academic director Global Scale-up program
    12:30-13:45 CEO Lunch key note: Building a Global Company
    Short introduction to Global Venture Company
    Hans Constandt, CEO Ontoforce
  • Module 2 – Global Scale-up Program

    20 – 27 October 2019, Southern California and Arizona (8 days)

    • US venture assessment
    • Entrepreneurial Labs: Strategy & Leadership, Marketing and Finance
    • Mentor coaching: venture scaling & US market launch
    • US venture & investor pitches
    • MTIF, Newport Beach, California (optional)https://www.mtif2019.com/

    The program combines in-depth training and mentoring by serial entrepreneurs, marketing experts, and investors from the United States and Europe.

    The program is US- and Europe-based for teams who want  to be maximally prepared for their scaling-up. Scaling-up involves finding a next investor, scaling-up with a (corporate) partner, and finding the best entrance strategy to new markets. Mentors can guide you through this complex decision process and connect you with experienced experts around the globe. Our experts provide you with honest feedback to push you further.

    It is a unique combination of a global investment journey, training and mentoring that helps you truly learn in a pressure-cooker setting and apply your learning to your global business strategy.

    Participants will be able to pitch to US and European investors, develop adequate branding and marketing of the overall venture within a very short time. Your venture will get an in-depth US assessment in a personal and open atmosphere as a fertile ground to learn and make the right strategic choices for scaling-up.